iConvertly — Missed-Call Text-Back Workflow
iConvertly · Automation Architecture

A Missed Call
Isn't a Lost One.

The moment a call goes unanswered, an automatic text picks up the conversation instead — so a caller who couldn't reach anyone still gets a reply within seconds, not a dial tone and silence.

iConvertly · www.iconvertly.com
Trigger / Pipeline
Action / AI
Condition / Human
Wait
Exit / No Path
TRIGGER
Missed Call
Fires the instant a call rings through without being answered — busy line, no one available, or after hours. It doesn't matter why the call was missed; the response that follows is exactly the same either way.
Main Business LineAfter-Hours LineCall Forwarding
01
Instant Recovery
ACTION
Send Text-Back SMS
Sent within seconds, from the same number that rang — so the caller recognizes exactly who's texting them. Something like “Sorry we missed your call! What can we help with?”, not a generic autoresponder line.
ACTION
Create / Update Contact
Matches the caller's phone number against existing records, or creates a new one — the same dedup logic used for every other channel, so a returning caller doesn't get a duplicate record.
ACTION
Log Missed Call Event
Attached to the contact's timeline so a rep can see this conversation started as a phone call, not a text — useful context if they end up calling the person back directly.
CONDITION
Caller Replied?
Checked against any inbound text on this thread — the caller doesn't need to reply to the exact text-back message, just to the conversation.
YES
AI
Route to AI Agent
Hands off into the same conversation flow used for every other channel — answer, qualify, book, or escalate to a person, exactly as it would from a chat widget message. See the AI Agent Conversation Workflow for what happens from here.
NO
No reply yet — continues below
02
If No Reply
WAIT
15 Minutes
Long enough that the caller's had a real chance to see and answer the first text, short enough that the moment hasn't passed.
ACTION
Send Follow-Up Text
A different message than the first one, not a repeat — something like “Still there? Happy to help whenever you're ready.” A second identical text reads as spam; a different one reads as patient.
CONDITION
Replied to Follow-Up?
The last automated check before the system stops texting and tries a different approach entirely.
YES
AI
Route to AI Agent
Same handoff as above — it doesn't matter which text they finally responded to, the conversation starts from the same place.
NO
NOTIFY
Notify Rep — Callback Recommended
Two texts with no reply usually means the caller wants an actual phone call, not more texts — this puts it in front of a person to try calling back directly, rather than sending a third automated message into the void.
No Call Goes Unanswered
Every missed call gets a reply in seconds — whether that reply comes from the AI, or eventually, an actual phone call back.